Northeast Ohio communities are shelling out public money to establish their own brands. In South Euclid, you can "Come Together and Thrive." University Heights is "So Much More Than Home." It's not just Lake County, it's "Remarkable Lake County." On The Sound of Ideas, we'll ask: How does branding help a community? Does your town really need a slogan? Later, a tribute to the late, legendary rock writer Jane Scott.
Resources
Jane Scott's 100th Birthday Celebration Ft. Michael Stanley
Thursday, May 2, 2019 - 6:00pm to 9:30pm
Rock and Roll Hall of Fame
-Scott Dockus, Executive Director, Lake County Visitors Bureau
-Mary Trupo, Director of Communications and Public Engagement, City of Cleveland Heights
-Eric Wobser, City Manager, City of Sandusky
-Hannah Lebovits, PhD Student in Urban Studies and Public Affairs at Cleveland State University & Contributor at Cleveland Scene Magazine
-John Soeder, Former Pop Music Critic at the Plain Dealer (1998-2012), currently writing book about Jane Scott
-Laura DeMarco, Arts and Entertainment Reporter, The Plain Dealer