Science Café: The Art and Science of Political Polling

Posted Monday, August 11, 2008

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The latest USA TODAY/Gallup Poll says Obama leads McCain among "registered" voters, but McCain leads among "likely" voters. So who is winning? Political polling is an imprecise science and a lot depends on the exact phrasing of questions and the honesty of the voter. That's particularly tricky when age and race enters the equation as it does in this year's presidential contest. On The Sound of Ideas® we'll discuss the science of political polling and its impact on the 2008 election. Join us, Monday morning at 9 on 90.3.

Guests

Dr. Karl Kaltenthaler , Associate Professor of Political Science and Director, Center for Policy Studies, University of Akron
Dr. Daniel Coffey, Assistant Professor of Political Science, University of Akron

Additional Information

The American Association for Public Opinion Research
Polling Report, get the latest information on trends in American public opinion
Pollster.com, analysis from experienced pollsters
Pew Research Center, Publications on Research Methodology
Forecasting Principles used by political scientists and economists
Science Cafe Cleveland, Case Western Reserve University
The Race Issue Isn't Going Away, by Juan Willians, The Wall Street Journal
New research on The Bradley Effect

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