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The Franchise

The Sound of Ideas
Monday, January 21, 2008 at 9:00 am
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OK, the Cavaliers are eight games back, but do you remember last year, in the playoffs, when LeBron scored 48 points against the Pistons? Now that was some basketball. It's hard to remember that just five years ago the Cavs were losing nearly 75 percent of their games. Doesn't sound like the team that just spanked the Spurs Thursday night. Sportswriting legends Terry Pluto and Brian Windhorst tell the story of the team's rebirth in their new book The Franchise: LeBron James and the remaking of the Cleveland Cavaliers. They'll be our guests Monday morning at 9 a.m. You're invited to join us.


Terry Pluto, The Plain Dealer
Brian Windhorst, The Beacon Journal,

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