Urban Outfitters Lambasted for Selling Sweatshirt Evoking Kent State Shooting

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In the 1970s and 80s, you could see some Kent students wearing t-shirts that were labeled "Student" on the back above a black-and-white target. Those were meant to be a protest of the shootings.

But school officials and many students are calling the Urban Outfitters shirt offensive. The company has since apologized.

The director of the May 4th Visitor Center on campus, Mindy Farmer, says she's at least been pleased by the backlash.

"I'm happy to see that far more people understand the history and significance of that day then misunderstand it," she said. "And this is really another example of a big misunderstanding."

It's not clear whether the pink sweatshirt is really vintage or not. A university spokesman says Kent State has not used the logo as showed since 1964. Urban Outfitters has a history of sparking outrage with shirts that have angered Irish, Palestinians, Jews, Navaho and gays.

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