Postcards From The Pandemic: Take A Joy Ride With Rock Hall's Lisa V.

The Rock Hall's Lisa Vinciquerra is taking music to the masses with the Joy Ride van.
The Rock Hall's Lisa Vinciquerra is taking music to the masses with the Joy Ride van. [Lisa Vinciquerra]
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Before Ohio's stay-at-home order, the Rock and Roll Hall of Fame's Lisa Vinciquerra was getting ready for the 2020 Induction Ceremony which was to be held in Cleveland May 2.

As the Rock Hall's director of production and live events, she was also planning concert celebrations for the museum's 25th anniversary.

Outdoor concert at the Rock and Roll Hall of Fame in Cleveland

Outdoor concert at the Rock and Roll Hall of Fame and Museum in 2017 [Rock Hall]

"We had many cool things planned for this summer that unfortunately are not going to happen anymore," Vinciquerra said.

After more than a decade of staging shows on the Rock Hall plaza, now she's taking music to the masses with the Joy Ride van.

From 100 MPH To Zero

For me it was super challenging because I honestly am a person that really needs structure in my life like having a job, a place to go. Six or seven days a week I was going into the Rock Hall at certain times. Then to not be going in at all was really quite challenging for me.

Rock Hall employees including Lisa V.

The Rock Hall's Andy Leach, Nwaka Onwusa and Lisa Vinciquerra in 2019 [Lisa Vinciquerra]

I'm also super social so I love seeing my co-workers everyday and putting on awesome shows. That went from full on 100 miles an hour to zero in a matter of days.

It was shocking and just crazy. I still really can't believe this is happening.

Going On A Joy Ride

Well the Joy Ride started... I do have to give credit to my boss [President and CEO] Greg Harris. He had the idea that it would be cool to take the van around and spread some music, and he asked if I wanted to do it. I was like 100 percent on board.

Joy Ride van parked at the Cleveland Muni Lot for a Food Bank distribution.

The Rock Hall's Joy Ride van at Cleveland's Muni Lot for the Greater Cleveland Food Bank [Lisa Vinciquerra]

We inaugurated the Joy Ride at the Muni Lot last Thursday (April 30). I got in the van that day and cruised over to the Muni Lot. I just opened up the doors and started blasting music.

'Out There With The People'

Immediately the National Guard came over. Like three of four people came over and thanked me because they have not been able to listen to music with their ear pods which they were hoping to do. They'd basically been working in silence for the past month or so.

Ohio National Guardsmen help out at a food bank distribution in Cleveland.

Members of the Ohio National Guard helping with the Greater Cleveland Food Bank distribution at Cleveland's Muni Lot. [Lisa Vinciquerra]

It was incredible. People were dancing. There were cars with [Rock Hall] member stickers in their windows that were waving to me and beeping at me and the day flew by.

The Rock Hall's Lisa V with an Ohio National Guardsman

Lisa Vinciquerra with a member of the Ohio National Guard [Lisa Vinciquerra]

I was just out there with the people all day long it was fantastic.

I told Greg [Harris] that it was one of my top ten days working at the Rock Hall since I've been there.

Lisa V at the Rock and Roll Hall of Fame

Lisa V. in 2016 [Lisa Vinciquerra]

Joy Ride Schedule

 

 
 
 
 

 
 
 
 
 
 
 
 
 

@lisav216 takes @rockhall Joy Ride van to @clefoodbank

A post shared by Dave DeOreo (@dave.deoreo) on

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