Cleveland Tee-Shirt Shop On a Roll to the Super Bowl

The Seattle Fresh Brewed Tees truck before it took off for Phoenix Stadium
The Seattle Fresh Brewed Tees truck before it took off for Phoenix Stadium
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Local football fan and entrepreneur Tony Madalone is on a road trip to the SuperBowl in Phoenix, but he's making that journey in a truck full of Seahawks sports apparel. Madalone started Fresh Brewed Tees in 2009 to market Cleveland sports tee-shirts, hoodies and hats out of a van at area festivals and stadium parking lots. He expanded the business to Seattle, this past August, after witnessing the passion of local fans at an NFC play-off game. Madalone says he's already gotten a great reception along the way.

TONY MADALONE: We actually sold-out so quickly in Spokane that we had to overnight apparel from Seattle; it was delivered to us in Salt Lake City. We've got print shops in Vegas and Phoenix both printing stuff, so we can pick it up along the way because we've ben so bombarded with people and fans.

Madalone says he also sells a Patriots shirt, but fans will have to buy that on-line. He expects to arrive in Phoenix by mid-afternoon Friday.

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