Go-Getters Training Videos
Scenario 1: Ever Had One of Those Days?
Doing a little preparation will go a long way when approaching a potential Auction donor! Know what the company sells or service they provide; anticipate their questions and know the answers; and have Auction brochures available for distribution.
Scenario 2: The Repeater
For a donor that has given to the Auction in the past, an increase in the value of their donation would benefit both the Auction and the donor!
When speaking to a potential donor, you should never promise an increase in sales or use any numbers to suggest how their sales might increase. You can say that many businesses do see some increased foot traffic in their stores after viewers saw their product/service on the WVIZ/PBS Televised Auction.
Scenario 3: The "New Business" Call
When approaching a potential donor who has never donated before, you may also have to explain what the WVIZ/PBS Televised Auction is. It is also important to outline the benefits of donating an item, and let them know the exposure their business and/or product will receive.
When speaking to a potential donor, you should never promise an increase in sales or use any numbers to suggest how their sales might increase. You can say that many businesses do see some increased foot traffic in their stores after viewers saw their product/service on the WVIZ/PBS Televised Auction.
