New ideastream production explores the latest in cancer research

FOR IMMEDIATE RELEASE

Marissa Norris, Communications Coordinator
216.916.6318 | marissa.norris@ideastream.org

MEDIA ALERT:
New ideastream production explores the latest in cancer research
Public screening on March 27, airs March 30 on WVIZ/PBS

March 15, 2017 (Cleveland) – The search for a cure for cancer has entered a revolutionary new era of precision medicine as experts create personalized treatments based on cancer patients’ unique genetic makeup. Through interviews and vignettes shot in the field, the newest ideastream-produced documentary, Defeating Cancer: Precision Medicine and Personalized Care, spotlights the scientific advances that are improving cancer treatment and leading to a greater understanding of prevention and early detection.

This film will premiere on WVIZ/PBS at 8 p.m. Thursday, March 30, and the Northeast Ohio community is invited to a screening on Monday, March 27.

Screening – March 27

See the new locally produced film before it airs at a community screening.

  • Doors open at 5:30 p.m. Monday, March 27. Program begins at 6 p.m.
  • Westfield Insurance™ Studio Theatre at the Idea Center, 1375 Euclid Ave.
  • A light reception will follow the screening.
  • Complimentary tickets available at defeatingcancer.eventbrite.com.

Television Premiere – March 30

Watch the broadcast debut of the documentary at 8 p.m. Thursday, March 30 on WVIZ/PBS.

Repeat broadcasts include:

  • March 31 at 4 a.m.
  • April 2 at 3 p.m.
  • April 3 at 10:30 p.m.
  • April 4 at 4 a.m.

More about the Documentary
Hosted by cancer survivor Sharon Osbourne, Defeating Cancer: Precision Medicine and Personalized Care is the powerful story of the most innovative breakthroughs in the ongoing battle against cancer. The one-hour production spans a range of territory and initiatives, including experts in Cleveland, Pennsylvania, Washington D.C. and New Mexico, reflecting the diverse group of innovators working to advance cancer research.

Generous support for this ideastream production was provided by The Donald J. Goodman and Ruth Weber Goodman Philanthropic Fund of the Cleveland Foundation and contributors to the ideastream Campaign for Community.
 

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About ideastream

The mission of ideastream is to strengthen our communities. ideastream pursues this mission as a multiple media public service organization by providing distinctive, thought-provoking programs and services that enlighten, inspire, educate and entertain.

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